WowStore vs Themify (September 2026)
Updated September 7, 2026 · Data from WordPress.org, refreshed daily · How this works
Both rank in the WordPress.org Product Filter Plugins top 10: WowStore at #10 and Themify at #5. Themify leads on 3 of the 5 measures we track. Every number below comes straight from WordPress.org and is refreshed every day.
WowStore
WowStore – Store Builder & Product Blocks for WooCommerce
Build eCommerce sites & boost your earnings with the WooCommerce Builder, WooCommerce Blocks, and more effective features.
Themify
Themify – WooCommerce Product Filter
This plugin helps shoppers quickly find products in your WooCommerce shop by filtering through price, categories, attributes, tags, and more.
Who leads on what
Themify leads on 3 of the 5 measures we track.
Themify ranks higher on WordPress.org: #5 against #10 in Product Filter Plugins.
Themify has more users: 20,000+ active installs against 4,000+.
WowStore is rated higher: 4.6 out of 5 from 107 reviews, against 3.5 from 72 reviews.
WowStore has more reviews behind its score: 107 against 72.
Themify was updated more recently, on September 5, 2026; WowStore on August 30, 2026.
Which one to pick
Each plugin is the better answer for the measure it actually leads on. Nothing here is a recommendation we invented.
WowStore
Pick WowStore if the review score matters most to you or you want the score backed by more reviews.
Themify
Pick Themify if you go by where WordPress.org itself puts them, you want the plugin more sites already run or you want the one shipping releases most recently.
WowStore vs Themify side by side
| WowStore | Themify | |
|---|---|---|
| Product Filter Plugins ranking | #10 | #5 |
| Rating | 4.6 | 3.5 |
| Reviews | 107 | 72 |
| Active installs | 4,000+ | 20,000+ |
| Total downloads | 409,085 | 816,527 |
| Downloads, last 30 days | – | – |
| Last updated | Aug 30, 2026 | Sep 5, 2026 |
| First published | Apr 23, 2020 | Nov 4, 2016 |
| Tested up to WordPress | 7.1 | 7.1.0 |
| Requires PHP | 7.4 | 7.2 |
| Pricing | Free on WordPress.org | Free on WordPress.org |
30-day download figures appear after both plugins have 30 days of tracking.
WowStore ratings
Themify ratings
How we compare these two
Every figure here is pulled from the WordPress.org plugin API every day at 03:00 UTC, for both plugins in the same run, so the two are always read on the same day. We compare only what the directory reports: active installs, the rating and how many reviews stand behind it, the last release date and, once we have a month of history, downloads over the last 30 days. Ratings are only called a win above 50 reviews each, because a handful of five-star reviews is not evidence. Nothing is weighted into an overall score, no measure is worth more than another, and neither WowStore nor Themify can pay to appear here: the pair exists only because both plugins reached the Product Filter Plugins top 10. Full methodology.
WowStore vs Themify: common questions
Is WowStore better than Themify?
Themify leads on 3 of the 5 measures we track. Neither is better at everything, and the answer depends on which measure you weigh. Themify ranks higher on WordPress.org: #5 against #10 in Product Filter Plugins.
Which has more users, WowStore or Themify?
Themify ranks higher on WordPress.org: #5 against #10 in Product Filter Plugins.
Which is rated higher, WowStore or Themify?
Themify has more users: 20,000+ active installs against 4,000+.
Are WowStore and Themify free?
Both are free to install from WordPress.org. WowStore may also sell a paid version or add-ons. Themify may also sell a paid version or add-ons.
Alternatives to WowStore and Themify
Plugins that score close to both in the same WordPress.org rankings and tags.
-
Premmerce Product Filter for WooCommerce
2,000+ installs · 3.5 from 21 reviews
-
WCAPF
8,000+ installs · 4.3 from 44 reviews
-
Filter Everything
50,000+ installs · 4.6 from 149 reviews
-
YITH WooCommerce Ajax Product Filter
70,000+ installs · 3.5 from 98 reviews
-
WBW
50,000+ installs · 4.8 from 323 reviews
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Weekly · free
What moved this week
One email a week, built from the same daily snapshots these rankings come from: the plugins that climbed, what launched, and one ranking worth a look.