10 Best Simple Universal Google Analytics Alternatives in 2026
Updated September 7, 2026 · Ranked by how closely each plugin matches, from WordPress.org data · How this works
Simple Universal Google Analytics has 4,000+ active installs on WordPress.org. These 10 plugins share its category or its tags on WordPress.org, are actively maintained, and each has at least 100 active installs. They are ordered by how closely they match, not by our opinion.
The 10 closest alternatives to Simple Universal Google Analytics
- 1
WP Google Analytics Events
Closest matchWP Google Analytics Events – No-Code Custom Event Tracking for Google Analytics
4.5 (33) 5,000+ active installsTrack Google Analytics Events on your website - Enables you to send an event when a user Scrolls or Click an element on your website.
Shares the analytics, ga, google tags on WordPress.org. A similar number of installs, no update since April 2, 2024.
- 2
4.2 (34) 2,000+ active installsTrack everything with Google Analytics (clicked links, emails opened, YouTube videos being watched, etc.). Includes real time Analytics dashboard.
Shares the analytics, google analytics, tracking tags on WordPress.org. About half the installs, no update since February 24, 2022.
- 3
GA Google Analytics – Connect Google Analytics to WordPress
4.9 (158) 400,000+ active installsAdds Google Analytics tracking code to your WordPress site. Supports many tracking features.
Shares the analytics, google, google analytics tags on WordPress.org. About 100 times the installs, last updated 28 days ago.
- 4
Analytify
Paid version availableAnalytify – Google Analytics Dashboard For WordPress (GA4 analytics tracking)
4.7 (487) 20,000+ active installsAnalytify is the must-have Plugin for Google Analytics 4 Integration, Tracking, & Reporting in WordPress. Enhanced eCommerce, Events, & Call Analytics
Shares the analytics, google analytics tags on WordPress.org. About 5 times the installs, last updated 21 days ago.
- 5
Lara's Google Analytics (GA4)
4.7 (122) 9,000+ active installsFull width Google Analytics dashboard widget for Wordpress admin interface, which also inserts latest Google Analytics (GA4) tracking code to your pag …
Shares the analytics, google analytics tags on WordPress.org. About 2.3 times the installs, last updated 24 days ago.
- 6
4.8 (20) 10,000+ active installsGoogle Analytics or Google Tag Manager for WordPress without tracking your own visits.
Shares the analytics, google analytics tags on WordPress.org. About 2.5 times the installs, last updated 18 days ago.
- 7
WP Visitor Statistics (Real Time Traffic)
4.5 (156) 20,000+ active installsThis plugin will help you to track your visitors & visits, browsers, operating systems, GEO locations and much more, easy to install and working fine.
Shares the analytics, google analytics tags on WordPress.org. About 5 times the installs, last updated June 28, 2026.
- 8
4.8 (126) 8,000+ active installsEnable Google Analytics tracking and reporting dashboards in your WordPress site in just seconds.
Shares the analytics, google analytics tags on WordPress.org. About 2 times the installs, no update since September 10, 2020.
- 9
Fathom Analytics for WP
4.8 (25) 10,000+ active installsFathom is a simple, GDPR compliant Google Analytics alternative.
Shares the analytics, google analytics tags on WordPress.org. About 2.5 times the installs, last updated November 18, 2025.
- 10
4.7 (84) 8,000+ active installsNewStatPress (Statpress plugin fork) is a real-time plugin to manage the visits' statistics about your blog (without external web analytics).
Shares the analytics, tracking tags on WordPress.org. About 2 times the installs, last updated July 7, 2026.
Switching from Simple Universal Google Analytics: common questions
What is the best alternative to Simple Universal Google Analytics?
WP Google Analytics Events is the closest match: it shares the same WordPress.org tags and has 5,000+ active installs with a 4.5 out of 5 rating.
Which Simple Universal Google Analytics alternative has the most users?
GA Google Analytics, with 400,000+ active installs reported by WordPress.org.
Which Simple Universal Google Analytics alternative is rated highest?
GA Google Analytics, rated 4.9 out of 5 by 158 reviewers. Only plugins with at least 50 reviews are counted.
Are these Simple Universal Google Analytics alternatives free?
Every plugin listed here is free to install from WordPress.org. Where WordPress.org marks a plugin as commercial, the developer also sells a paid version or add-ons, and that is shown on each plugin.
How are alternatives chosen?
Automatically, from WordPress.org data: plugins that share a category top 10 with Simple Universal Google Analytics score highest, then plugins that appear in the same WordPress.org rankings, then plugins with the same tags, weighted so rare tags count more than common ones. Plugins by the same author and plugins rated under 4.0 are left out.
How we choose these alternatives
Nothing on this page is picked by hand. Every day we walk the whole WordPress.org directory, then score every plugin against Simple Universal Google Analytics on three signals: sharing a category top 10 counts most, then appearing in the same WordPress.org rankings, then carrying the same tags, with rare tags counting for more than common ones like "wordpress". Plugins by the same author are excluded, so an author's own add-ons cannot fill the list, and so is anything rated below 4.0 or with fewer than 100 active installs. The ten highest scores are what you see, in that order. Full methodology.
The bottom line
WP Google Analytics Events is the closest match to Simple Universal Google Analytics by the data we track, and GA Google Analytics has the widest reach with 400,000+ active installs. WEBKINDER Integration for Google Analytics and Google Tag Manager shipped the most recent release, on August 20, 2026. The list is rebuilt every day from WordPress.org, so a plugin that stops being maintained drops out on its own.
Weekly · free
What moved this week
One email a week, built from the same daily snapshots these rankings come from: the plugins that climbed, what launched, and one ranking worth a look.