Branda vs Loginfy (October 2026)
Updated October 22, 2026 · Data from WordPress.org, refreshed daily · How this works
Both rank in the WordPress.org White Label Plugins top 10: Branda at #2 and Loginfy at #9. Branda leads on 5 of the 6 measures we track. Every number below comes straight from WordPress.org and is refreshed every day.
Branda
Branda – White Label & Branding, Free Login Page Customizer
White label & rebrand your login page & WordPress dashboard. Customize system emails & get everything to rebrand WordPress with Branda.
Loginfy
Loginfy – Custom Login Page Customizer
Transform your WordPress login page with live preview customization. Professional templates, branding control, and white-label options for agencies.
Who leads on what
Branda leads on 5 of the 6 measures we track.
Branda ranks higher on WordPress.org: #2 against #9 in White Label Plugins.
Branda has more users: 20,000+ active installs against 2,000+.
Not enough reviews to compare ratings fairly: Branda has 30, Loginfy has 3. We compare ratings only above 50 reviews each.
Branda has more reviews behind its score: 30 against 3.
Branda was updated more recently, on September 28, 2026; Loginfy on May 21, 2026.
Branda was downloaded more in the last 30 days: 22,348 times against 725.
Which one to pick
Each plugin is the better answer for the measure it actually leads on. Nothing here is a recommendation we invented.
Branda
Pick Branda if you go by where WordPress.org itself puts them, you want the plugin more sites already run, you want the score backed by more reviews, you want the one shipping releases most recently or you want the one being installed faster right now.
Loginfy
Loginfy does not lead on any measure we track, so pick it only for something these numbers cannot show, such as a feature you need.
Branda vs Loginfy side by side
| Branda | Loginfy | |
|---|---|---|
| White Label Plugins ranking | #2 | #9 |
| Rating | 4.5 | 5.0 |
| Reviews | 30 | 3 |
| Active installs | 20,000+ | 2,000+ |
| Total downloads | 500,568 | 19,278 |
| Downloads, last 30 days | 22,348 | 725 |
| Last updated | Sep 28, 2026 | May 21, 2026 |
| First published | Apr 20, 2020 | Feb 8, 2024 |
| Tested up to WordPress | 7.1.3 | 7.0.7 |
| Requires PHP | 7.4 | 5.6 |
| Pricing | Free + paid version | Free on WordPress.org |
Downloads per day, last 48 days
Branda ratings
Loginfy ratings
How we compare these two
Every figure here is pulled from the WordPress.org plugin API every day at 03:00 UTC, for both plugins in the same run, so the two are always read on the same day. We compare only what the directory reports: active installs, the rating and how many reviews stand behind it, the last release date and, once we have a month of history, downloads over the last 30 days. Ratings are only called a win above 50 reviews each, because a handful of five-star reviews is not evidence. Nothing is weighted into an overall score, no measure is worth more than another, and neither Branda nor Loginfy can pay to appear here: the pair exists only because both plugins reached the White Label Plugins top 10. Full methodology.
Branda vs Loginfy: common questions
Is Branda better than Loginfy?
Branda leads on 5 of the 6 measures we track. Neither is better at everything, and the answer depends on which measure you weigh. Branda ranks higher on WordPress.org: #2 against #9 in White Label Plugins.
Which has more users, Branda or Loginfy?
Branda ranks higher on WordPress.org: #2 against #9 in White Label Plugins.
Which is rated higher, Branda or Loginfy?
Branda has more users: 20,000+ active installs against 2,000+.
Are Branda and Loginfy free?
Both are free to install from WordPress.org. Branda is listed as commercial, so a paid version or add-ons exist. Loginfy may also sell a paid version or add-ons.
Alternatives to Branda and Loginfy
Plugins that score close to both in the same WordPress.org rankings and tags.
More White Label Plugins comparisons
Weekly · free
What moved this week
One email a week, built from the same daily snapshots these rankings come from: the plugins that climbed, what launched, and one ranking worth a look.