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Best WordPress White Label Plugins in 2026

Data from WordPress.org Updated First published 5 min read

Rebranding the WordPress admin for clients, agencies and resold sites.

White label plugins change what a client sees inside WordPress: your logo on the login screen, a tidier dashboard, plugin names hidden, menus reduced to what that person needs. It is presentation for handover rather than function.

Together these 10 plugins run on more than 97,400 active WordPress sites. Ranked from both WordPress.org orderings for "white-label", its tag listing and its search results.

On this page
  1. Best for each measure
  2. Quick comparison
  3. The top 10
  4. What moved
  5. How to choose
  6. Head-to-head
  7. How this list is ranked
  8. FAQ
  9. Conclusion
  10. Other rankings

Best White Label Plugin for each measure

One plugin per measure, taken from the same WordPress.org figures as the ranking. A measure with nothing behind it is left out rather than guessed.

Most installed
Ultimate Dashboard

50,000+, active installs reported by WordPress.org

Highest rated
Ultimate Dashboard

4.6 out of 5, from 114 reviews, counting only plugins with at least 50

Most reviewed
Ultimate Dashboard

114 reviews, the largest body of feedback behind a score

Most recently updated
Adminify

October 12, 2026, the latest release in this list

Longest established
Admin Page Spider

May 5, 2016, first published on WordPress.org

White Label Plugins compared: rating, reviews, installs

# Plugin Rating Reviews Active installs
1 White Label 5.0 21 10,000+
2 Branda 4.5 30 20,000+
3 Adminify 4.3 109 6,000+
4 Ultimate Dashboard 4.6 114 50,000+
5 F4 Simple White Label 5.0 1 200+
6 UiPress lite 4.1 21 6,000+
7 Ultimate Client Dash 4.8 10 2,000+
8 Alex Reservations 4.9 28 200+
9 Loginfy 5.0 3 2,000+
10 Admin Page Spider 4.8 22 1,000+

The 10 best White Label Plugins, ranked by WordPress.org

Ranked from both WordPress.org orderings for "white-label", its tag listing and its search results. Arrows show movement against the previous snapshot.

  1. White Label – WordPress Custom Admin, Custom Login Page, and Custom Dashboard

    5.0 (21) 10,000+ active installs Updated Aug 20, 2026 Tested up to 7.1.3

    Our White Label WordPress plugin lets you make a custom admin experience. Create a custom login page, a custom dashboard, and much more.

    3,209 downloads in 30 days
  2. 2.Branda

    Branda – White Label & Branding, Free Login Page Customizer

    4.5 (30) 20,000+ active installs Updated Sep 28, 2026 Tested up to 7.1.3 Paid version available

    White label & rebrand your login page & WordPress dashboard. Customize system emails & get everything to rebrand WordPress with Branda.

    22,348 downloads in 30 days
  3. Adminify – White Label, Admin Menu Editor, Login Customizer

    4.3 (109) 6,000+ active installs Updated Oct 12, 2026 Tested up to 7.1.3

    White label WordPress admin, admin menu editor, login page customizer, admin dark mode, media library folders, admin columns.

    5,626 downloads in 30 days
  4. Ultimate Dashboard – Custom WordPress Dashboard

    4.6 (114) 50,000+ active installs Updated Oct 10, 2026 Tested up to 7.1.3

    The #1 Plugin to Customize the WordPress Dashboard!

    24,802 downloads in 30 days
  5. 5.0 (1) 200+ active installs Updated Sep 28, 2026 Tested up to 7.1.3

    Allows you to to change the login image, admin bar logo and admin footer text.

    348 downloads in 30 days
  6. 6.UiPress lite

    ▲1

    UiPress lite | Effortless custom dashboards, admin themes and pages

    4.1 (21) 6,000+ active installs Updated Sep 3, 2026

    Effortless custom WordPress admin dashboards.

    2,474 downloads in 30 days
  7. 4.8 (10) 2,000+ active installs Updated Aug 29, 2026 Tested up to 7.1.3

    Create a custom client dashboard, manage user capabilities, white label and rebrand WordPress, provide instructions, create custom widgets and more.

    432 downloads in 30 days
  8. Alex Reservations – Restaurant Reservations, Tables & White-Label Booking System

    4.9 (28) 200+ active installs Updated Oct 9, 2026 Tested up to 7.0.7

    Restaurant reservations under your brand: booking widget, floor plan, WhatsApp & SMS reminders, 0% commission. White label for agencies & groups.

    931 downloads in 30 days
  9. Loginfy – Custom Login Page Customizer

    5.0 (3) 2,000+ active installs Updated May 21, 2026 Tested up to 7.0.7

    Transform your WordPress login page with live preview customization. Professional templates, branding control, and white-label options for agencies.

    725 downloads in 30 days
  10. 4.8 (22) 1,000+ active installs Updated Apr 22, 2026 Tested up to 6.9.10

    Puts all your pages and posts into the admin bar so you can simply hover, view & edit anything in one click.

    370 downloads in 30 days

What changed in the White Label Plugins ranking

How to choose a White Label Plugin for WordPress

  1. 1

    Simplifying beats rebranding

    Hiding menus a client never uses reduces support calls far more than a logo does. Start with the menu, not the branding.

  2. 2

    Do not hide the update notices

    Some plugins suppress core and plugin updates for a tidier screen. That leaves clients on vulnerable versions.

  3. 3

    Be careful about renaming other plugins

    Concealing which plugins a site runs makes support and search harder for whoever inherits it, and it can conflict with their licences.

  4. 4

    Keep an administrator view

    You need the unmodified admin. Make sure the plugin distinguishes your account from the client's.

White Label Plugin comparisons: side by side

The top four against each other on installs, ratings, reviews and updates. Each measure names its own leader; there is no overall winner.

How we rank White Label Plugins

WordPress.org publishes two orderings for "white-label" and neither is reliable alone. The tag listing covers every tag the directory files these plugins under, "white-label", "whitelabel", "admin-branding" and "custom-dashboard", and is sorted by active installs, which lets a large plugin carrying one of them loosely sit above the ones the category is about. Its search results are sorted by relevance and carry their own noise. So a plugin is placed here by where it sits across both lists: high in each one lifts it, high in only one does not. We fetch both every day at 03:00 UTC, keep every day's snapshot, and add nothing of our own. No plugin is inserted, removed or sponsored, and each entry shows its position in both lists on its own page. Full methodology.

White Label Plugins FAQ

What is the best White Label Plugin for WordPress?

On WordPress.org's own ranking for "white-label", White Label is #1 as of October 22, 2026, with 10,000+ active installs and a 5.0 out of 5 rating. By active installs, Ultimate Dashboard leads with 50,000+. By rating, Ultimate Dashboard scores 4.6 out of 5 from 114 reviews.

Which White Label Plugin has the most active installs?

Ultimate Dashboard, with 50,000+ active installs reported by WordPress.org as of October 22, 2026. It ranks #4 in this list.

Which White Label Plugin has the highest rating?

Ultimate Dashboard, rated 4.6 out of 5 by 114 reviewers on WordPress.org. Only plugins with at least 50 reviews are counted, so a single 5-star review does not win.

Which White Label Plugin was updated most recently?

Adminify shipped its latest release on October 12, 2026. 8 of the 10 plugins in this list were updated in the last 90 days, which is the usual sign of active maintenance.

How many White Label Plugins are there on WordPress.org?

WordPress.org lists 86 plugins tagged "white-label", "whitelabel", "admin-branding" and "custom-dashboard" as of October 22, 2026. This page shows the top 10 in the directory's own order.

Are these White Label Plugins free?

All 10 are free to install from WordPress.org. 1 of them are listed as commercial, meaning the developer sells a paid version or add-ons: Branda.

Is it acceptable to hide that a site runs WordPress?

Changing the admin appearance is fine and common in agency work. What causes trouble is going further: removing plugin credits in ways their licences do not permit, or presenting open source work as your own product. Simplifying an interface for a client is different from concealing what the site is built on.

Should I hide update notices from clients?

No. Several of these plugins offer it and it is the feature to leave off. A client who never sees an update notice runs old versions until something breaks or gets exploited. If you maintain the site under contract, take the notices off their dashboard by taking the responsibility, not by hiding the warning.

White Label Plugins: the bottom line

As of October 22, 2026, White Label holds the #1 spot for "white-label" on WordPress.org, followed by Branda and Adminify. If install base matters most, Ultimate Dashboard leads with 50,000+ active installs. If ratings matter most, Ultimate Dashboard scores 4.6 out of 5 across 114 reviews.

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