Kit vs Landing Page Builder (September 2026)
Updated September 7, 2026 · Data from WordPress.org, refreshed daily · How this works
Both rank in the WordPress.org Landing Page Plugins top 10: Kit at #5 and Landing Page Builder at #7. Kit leads on 4 of the 5 measures we track. Every number below comes straight from WordPress.org and is refreshed every day.
Kit
Kit (formerly ConvertKit) – Email Newsletter, Email Marketing, Membership, Subscribers and Landing Pages
Build your email subscriber lists, send email marketing newsletters, create landing pages, build custom subscription forms with the Form Builder block …
Landing Page Builder
Landing Page Builder – Coming Soon page, Maintenance Mode, Lead Page, WordPress Landing Pages
Easily create high-converting, responsive landing pages with 120+ templates using the free PluginOps Page Builder for WordPress.
Who leads on what
Kit leads on 4 of the 5 measures we track.
Kit ranks higher on WordPress.org: #5 against #7 in Landing Page Plugins.
Kit has more users: 40,000+ active installs against 8,000+.
Kit is rated higher: 4.8 out of 5 from 90 reviews, against 4.6 from 201 reviews.
Landing Page Builder has more reviews behind its score: 201 against 90.
Kit was updated more recently, on August 28, 2026; Landing Page Builder on July 11, 2026.
Which one to pick
Each plugin is the better answer for the measure it actually leads on. Nothing here is a recommendation we invented.
Kit
Pick Kit if you go by where WordPress.org itself puts them, you want the plugin more sites already run, the review score matters most to you or you want the one shipping releases most recently.
Landing Page Builder
Pick Landing Page Builder if you want the score backed by more reviews.
Kit vs Landing Page Builder side by side
| Kit | Landing Page Builder | |
|---|---|---|
| Landing Page Plugins ranking | #5 | #7 |
| Rating | 4.8 | 4.6 |
| Reviews | 90 | 201 |
| Active installs | 40,000+ | 8,000+ |
| Total downloads | 4,610,416 | 1,007,630 |
| Downloads, last 30 days | – | – |
| Last updated | Aug 28, 2026 | Jul 11, 2026 |
| First published | Mar 30, 2015 | Oct 26, 2016 |
| Tested up to WordPress | 7.1 | 7.0.4 |
| Requires PHP | 7.1 | 5.6 |
| Pricing | Free on WordPress.org | Free on WordPress.org |
30-day download figures appear after both plugins have 30 days of tracking.
Kit ratings
Landing Page Builder ratings
How we compare these two
Every figure here is pulled from the WordPress.org plugin API every day at 03:00 UTC, for both plugins in the same run, so the two are always read on the same day. We compare only what the directory reports: active installs, the rating and how many reviews stand behind it, the last release date and, once we have a month of history, downloads over the last 30 days. Ratings are only called a win above 50 reviews each, because a handful of five-star reviews is not evidence. Nothing is weighted into an overall score, no measure is worth more than another, and neither Kit nor Landing Page Builder can pay to appear here: the pair exists only because both plugins reached the Landing Page Plugins top 10. Full methodology.
Kit vs Landing Page Builder: common questions
Is Kit better than Landing Page Builder?
Kit leads on 4 of the 5 measures we track. Neither is better at everything, and the answer depends on which measure you weigh. Kit ranks higher on WordPress.org: #5 against #7 in Landing Page Plugins.
Which has more users, Kit or Landing Page Builder?
Kit ranks higher on WordPress.org: #5 against #7 in Landing Page Plugins.
Which is rated higher, Kit or Landing Page Builder?
Kit has more users: 40,000+ active installs against 8,000+.
Are Kit and Landing Page Builder free?
Both are free to install from WordPress.org. Kit may also sell a paid version or add-ons. Landing Page Builder may also sell a paid version or add-ons.
Alternatives to Kit and Landing Page Builder
Plugins that score close to both in the same WordPress.org rankings and tags.
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What moved this week
One email a week, built from the same daily snapshots these rankings come from: the plugins that climbed, what launched, and one ranking worth a look.