Kit vs Pagelayer (October 2026)
Updated October 22, 2026 · Data from WordPress.org, refreshed daily · How this works
Both rank in the WordPress.org Landing Page Plugins top 10: Kit at #4 and Pagelayer at #8. They split the 6 measures we track, so the choice comes down to which one you weigh most. Every number below comes straight from WordPress.org and is refreshed every day.
Kit
Kit (formerly ConvertKit) – Email Newsletter, Email Marketing, Membership, Subscribers and Landing Pages
Build your email subscriber lists, send email marketing newsletters, create landing pages, build custom subscription forms with the Form Builder block …
Pagelayer
Page Builder: Pagelayer – Drag and Drop website builder
The most advanced frontend drag & drop page builder. Pagelayer is a light weight but extremely powerful Website Builder.
Who leads on what
They split the 6 measures we track, so the choice comes down to which one you weigh most.
Kit ranks higher on WordPress.org: #4 against #8 in Landing Page Plugins.
Pagelayer has more users: 400,000+ active installs against 40,000+.
Kit is rated higher: 4.8 out of 5 from 90 reviews, against 3.9 from 104 reviews.
Pagelayer has more reviews behind its score: 104 against 90.
Kit was updated more recently, on October 15, 2026; Pagelayer on September 24, 2026.
Pagelayer was downloaded more in the last 30 days: 131,744 times against 118,456.
Which one to pick
Each plugin is the better answer for the measure it actually leads on. Nothing here is a recommendation we invented.
Kit
Pick Kit if you go by where WordPress.org itself puts them, the review score matters most to you or you want the one shipping releases most recently.
Pagelayer
Pick Pagelayer if you want the plugin more sites already run, you want the score backed by more reviews or you want the one being installed faster right now.
Kit vs Pagelayer side by side
| Kit | Pagelayer | |
|---|---|---|
| Landing Page Plugins ranking | #4 | #8 |
| Rating | 4.8 | 3.9 |
| Reviews | 90 | 104 |
| Active installs | 40,000+ | 400,000+ |
| Total downloads | 4,805,032 | 9,847,013 |
| Downloads, last 30 days | 118,456 | 131,744 |
| Last updated | Oct 15, 2026 | Sep 24, 2026 |
| First published | Mar 30, 2015 | Apr 8, 2019 |
| Tested up to WordPress | 7.1.3 | 7.0.7 |
| Requires PHP | 7.1 | 5.5 |
| Pricing | Free on WordPress.org | Free on WordPress.org |
Downloads per day, last 48 days
Kit ratings
Pagelayer ratings
How we compare these two
Every figure here is pulled from the WordPress.org plugin API every day at 03:00 UTC, for both plugins in the same run, so the two are always read on the same day. We compare only what the directory reports: active installs, the rating and how many reviews stand behind it, the last release date and, once we have a month of history, downloads over the last 30 days. Ratings are only called a win above 50 reviews each, because a handful of five-star reviews is not evidence. Nothing is weighted into an overall score, no measure is worth more than another, and neither Kit nor Pagelayer can pay to appear here: the pair exists only because both plugins reached the Landing Page Plugins top 10. Full methodology.
Kit vs Pagelayer: common questions
Is Kit better than Pagelayer?
They split the 6 measures we track, so the choice comes down to which one you weigh most. Neither is better at everything, and the answer depends on which measure you weigh. Kit ranks higher on WordPress.org: #4 against #8 in Landing Page Plugins.
Which has more users, Kit or Pagelayer?
Kit ranks higher on WordPress.org: #4 against #8 in Landing Page Plugins.
Which is rated higher, Kit or Pagelayer?
Pagelayer has more users: 400,000+ active installs against 40,000+.
Are Kit and Pagelayer free?
Both are free to install from WordPress.org. Kit may also sell a paid version or add-ons. Pagelayer may also sell a paid version or add-ons.
Alternatives to Kit and Pagelayer
Plugins that score close to both in the same WordPress.org rankings and tags.
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Website Builder by SeedProd
600,000+ installs · 4.9 from 4,699 reviews
-
Beaver Builder Page Builder
100,000+ installs · 4.7 from 394 reviews
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Elementor
10 million+ installs · 4.5 from 7,319 reviews
-
Colibri Page Builder
80,000+ installs · 4.4 from 80 reviews
-
Kubio
80,000+ installs · 4.4 from 79 reviews
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Weekly · free
What moved this week
One email a week, built from the same daily snapshots these rankings come from: the plugins that climbed, what launched, and one ranking worth a look.