Fluid Checkout vs WPFunnels (September 2026)
Updated September 7, 2026 · Data from WordPress.org, refreshed daily · How this works
Both rank in the WordPress.org Checkout Plugins top 10: Fluid Checkout at #4 and WPFunnels at #10. They split the 5 measures we track, so the choice comes down to which one you weigh most. Every number below comes straight from WordPress.org and is refreshed every day.
Fluid Checkout
Fluid Checkout for WooCommerce – Lite
Frictionless Multistep Checkout for WooCommerce. Get up to 36% increase in conversion rates with a better purchase experience at the checkout page.
WPFunnels
WPFunnels – Funnel Builder for WooCommerce with Checkout & One Click Upsell
WooCommerce funnel builder to create custom checkout pages, sales funnels, one-click upsells, and order bumps - all inside WordPress.
Who leads on what
They split the 5 measures we track, so the choice comes down to which one you weigh most.
Fluid Checkout ranks higher on WordPress.org: #4 against #10 in Checkout Plugins.
Fluid Checkout has more users: 20,000+ active installs against 5,000+.
Both are rated 4.9 out of 5 (159 and 174 reviews).
WPFunnels has more reviews behind its score: 174 against 159.
WPFunnels was updated more recently, on September 1, 2026; Fluid Checkout on August 21, 2026.
Which one to pick
Each plugin is the better answer for the measure it actually leads on. Nothing here is a recommendation we invented.
Fluid Checkout
Pick Fluid Checkout if you go by where WordPress.org itself puts them or you want the plugin more sites already run.
WPFunnels
Pick WPFunnels if you want the score backed by more reviews or you want the one shipping releases most recently.
Fluid Checkout vs WPFunnels side by side
| Fluid Checkout | WPFunnels | |
|---|---|---|
| Checkout Plugins ranking | #4 | #10 |
| Rating | 4.9 | 4.9 |
| Reviews | 159 | 174 |
| Active installs | 20,000+ | 5,000+ |
| Total downloads | 690,286 | 607,189 |
| Downloads, last 30 days | – | – |
| Last updated | Aug 21, 2026 | Sep 1, 2026 |
| First published | Jun 25, 2021 | Feb 26, 2021 |
| Tested up to WordPress | 7.1 | 7.1 |
| Requires PHP | 7.4 | 7.4 |
| Pricing | Free + paid version | Free on WordPress.org |
30-day download figures appear after both plugins have 30 days of tracking.
Fluid Checkout ratings
WPFunnels ratings
How we compare these two
Every figure here is pulled from the WordPress.org plugin API every day at 03:00 UTC, for both plugins in the same run, so the two are always read on the same day. We compare only what the directory reports: active installs, the rating and how many reviews stand behind it, the last release date and, once we have a month of history, downloads over the last 30 days. Ratings are only called a win above 50 reviews each, because a handful of five-star reviews is not evidence. Nothing is weighted into an overall score, no measure is worth more than another, and neither Fluid Checkout nor WPFunnels can pay to appear here: the pair exists only because both plugins reached the Checkout Plugins top 10. Full methodology.
Fluid Checkout vs WPFunnels: common questions
Is Fluid Checkout better than WPFunnels?
They split the 5 measures we track, so the choice comes down to which one you weigh most. Neither is better at everything, and the answer depends on which measure you weigh. Fluid Checkout ranks higher on WordPress.org: #4 against #10 in Checkout Plugins.
Which has more users, Fluid Checkout or WPFunnels?
Fluid Checkout ranks higher on WordPress.org: #4 against #10 in Checkout Plugins.
Which is rated higher, Fluid Checkout or WPFunnels?
Fluid Checkout has more users: 20,000+ active installs against 5,000+.
Are Fluid Checkout and WPFunnels free?
Both are free to install from WordPress.org. Fluid Checkout is listed as commercial, so a paid version or add-ons exist. WPFunnels may also sell a paid version or add-ons.
Alternatives to Fluid Checkout and WPFunnels
Plugins that score close to both in the same WordPress.org rankings and tags.
-
Funnel Builder
30,000+ installs · 5.0 from 1,017 reviews
-
Sliding Cart for WooCommerce by FunnelKit
30,000+ installs · 5.0 from 109 reviews
-
Payoneer Checkout
5,000+ installs · 4.2 from 5 reviews
-
Kustom Checkout for WooCommerce
10,000+ installs · 3.5 from 15 reviews
-
Checkout Files Upload for WooCommerce
7,000+ installs · 4.4 from 14 reviews
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What moved this week
One email a week, built from the same daily snapshots these rankings come from: the plugins that climbed, what launched, and one ranking worth a look.