Lead Form Builder vs Website Pop-up Builder by BDOW! (October 2026)
Updated October 22, 2026 · Data from WordPress.org, refreshed daily · How this works
Both rank in the WordPress.org Lead Generation Plugins top 10: Lead Form Builder at #9 and Website Pop-up Builder by BDOW! at #7. Website Pop-up Builder by BDOW! leads on 5 of the 6 measures we track. Every number below comes straight from WordPress.org and is refreshed every day.
Lead Form Builder
Lead Form Builder & Contact Form
Drag & Drop Contact Form Builder for WordPress to create contact, lead generation, Cloudflare Turnstile CAPTCHA Support.
Website Pop-up Builder by BDOW!
Website Pop-up Builder by BDOW! (formerly Sumo): Pop-ups + forms for email opt-ins and lead generation
Sumo is trusted by over 600,000 businesses — small and large — in growing their email lists, customer base, and revenue online.
Who leads on what
Website Pop-up Builder by BDOW! leads on 5 of the 6 measures we track.
Website Pop-up Builder by BDOW! ranks higher on WordPress.org: #7 against #9 in Lead Generation Plugins.
Website Pop-up Builder by BDOW! has more users: 10,000+ active installs against 8,000+.
Not enough reviews to compare ratings fairly: Lead Form Builder has 6, Website Pop-up Builder by BDOW! has 519. We compare ratings only above 50 reviews each.
Website Pop-up Builder by BDOW! has more reviews behind its score: 519 against 6.
Website Pop-up Builder by BDOW! was updated more recently, on October 19, 2026; Lead Form Builder on September 19, 2026.
Website Pop-up Builder by BDOW! was downloaded more in the last 30 days: 9,210 times against 3,277.
Which one to pick
Each plugin is the better answer for the measure it actually leads on. Nothing here is a recommendation we invented.
Lead Form Builder
Lead Form Builder does not lead on any measure we track, so pick it only for something these numbers cannot show, such as a feature you need.
Website Pop-up Builder by BDOW!
Pick Website Pop-up Builder by BDOW! if you go by where WordPress.org itself puts them, you want the plugin more sites already run, you want the score backed by more reviews, you want the one shipping releases most recently or you want the one being installed faster right now.
Lead Form Builder vs Website Pop-up Builder by BDOW! side by side
| Lead Form Builder | Website Pop-up Builder by BDOW! | |
|---|---|---|
| Lead Generation Plugins ranking | #9 | #7 |
| Rating | 4.3 | 4.2 |
| Reviews | 6 | 519 |
| Active installs | 8,000+ | 10,000+ |
| Total downloads | 871,919 | 2,476,859 |
| Downloads, last 30 days | 3,277 | 9,210 |
| Last updated | Sep 19, 2026 | Oct 19, 2026 |
| First published | Jun 7, 2016 | Feb 27, 2014 |
| Tested up to WordPress | 7.1.3 | 7.1.3 |
| Requires PHP | – | 7.0 |
| Pricing | Free + paid version | Free on WordPress.org |
Downloads per day, last 48 days
Lead Form Builder ratings
Website Pop-up Builder by BDOW! ratings
How we compare these two
Every figure here is pulled from the WordPress.org plugin API every day at 03:00 UTC, for both plugins in the same run, so the two are always read on the same day. We compare only what the directory reports: active installs, the rating and how many reviews stand behind it, the last release date and, once we have a month of history, downloads over the last 30 days. Ratings are only called a win above 50 reviews each, because a handful of five-star reviews is not evidence. Nothing is weighted into an overall score, no measure is worth more than another, and neither Lead Form Builder nor Website Pop-up Builder by BDOW! can pay to appear here: the pair exists only because both plugins reached the Lead Generation Plugins top 10. Full methodology.
Lead Form Builder vs Website Pop-up Builder by BDOW!: common questions
Is Lead Form Builder better than Website Pop-up Builder by BDOW!?
Website Pop-up Builder by BDOW! leads on 5 of the 6 measures we track. Neither is better at everything, and the answer depends on which measure you weigh. Website Pop-up Builder by BDOW! ranks higher on WordPress.org: #7 against #9 in Lead Generation Plugins.
Which has more users, Lead Form Builder or Website Pop-up Builder by BDOW!?
Website Pop-up Builder by BDOW! ranks higher on WordPress.org: #7 against #9 in Lead Generation Plugins.
Which is rated higher, Lead Form Builder or Website Pop-up Builder by BDOW!?
Website Pop-up Builder by BDOW! has more users: 10,000+ active installs against 8,000+.
Are Lead Form Builder and Website Pop-up Builder by BDOW! free?
Both are free to install from WordPress.org. Lead Form Builder is listed as commercial, so a paid version or add-ons exist. Website Pop-up Builder by BDOW! may also sell a paid version or add-ons.
Alternatives to Lead Form Builder and Website Pop-up Builder by BDOW!
Plugins that score close to both in the same WordPress.org rankings and tags.
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Weekly · free
What moved this week
One email a week, built from the same daily snapshots these rankings come from: the plugins that climbed, what launched, and one ranking worth a look.