Omnisend vs Brevo for WooCommerce (September 2026)
Updated September 7, 2026 · Data from WordPress.org, refreshed daily · How this works
Both rank in the WordPress.org SMS Plugins top 10: Omnisend at #5 and Brevo for WooCommerce at #10. Omnisend leads on all 5 measures we track. Every number below comes straight from WordPress.org and is refreshed every day.
Omnisend
Email Marketing for WooCommerce by Omnisend
Email Marketing, Newsletter, Email Automation, Forms, Pop Up, SMS, Abandoned Cart made easy for WordPress & WooCommerce by Omnisend
Brevo for WooCommerce
All-in-one WooCommerce email marketing, automation, SMS, and CRM by Brevo. Grow your store with powerful marketing tools.
Who leads on what
Omnisend leads on all 5 measures we track.
Omnisend ranks higher on WordPress.org: #5 against #10 in SMS Plugins.
Omnisend has more users: 40,000+ active installs against 30,000+.
Omnisend is rated higher: 4.9 out of 5 from 168 reviews, against 3.4 from 53 reviews.
Omnisend has more reviews behind its score: 168 against 53.
Omnisend was updated more recently, on August 31, 2026; Brevo for WooCommerce on August 17, 2026.
Which one to pick
Each plugin is the better answer for the measure it actually leads on. Nothing here is a recommendation we invented.
Omnisend
Pick Omnisend if you go by where WordPress.org itself puts them, you want the plugin more sites already run, the review score matters most to you, you want the score backed by more reviews or you want the one shipping releases most recently.
Brevo for WooCommerce
Brevo for WooCommerce does not lead on any measure we track, so pick it only for something these numbers cannot show, such as a feature you need.
Omnisend vs Brevo for WooCommerce side by side
| Omnisend | Brevo for WooCommerce | |
|---|---|---|
| SMS Plugins ranking | #5 | #10 |
| Rating | 4.9 | 3.4 |
| Reviews | 168 | 53 |
| Active installs | 40,000+ | 30,000+ |
| Total downloads | 1,026,727 | 1,379,155 |
| Downloads, last 30 days | – | – |
| Last updated | Aug 31, 2026 | Aug 17, 2026 |
| First published | Jul 27, 2018 | May 22, 2014 |
| Tested up to WordPress | 7.1 | 7.1 |
| Requires PHP | 7.4 | 5.6 |
| Pricing | Free on WordPress.org | Free on WordPress.org |
30-day download figures appear after both plugins have 30 days of tracking.
Omnisend ratings
Brevo for WooCommerce ratings
How we compare these two
Every figure here is pulled from the WordPress.org plugin API every day at 03:00 UTC, for both plugins in the same run, so the two are always read on the same day. We compare only what the directory reports: active installs, the rating and how many reviews stand behind it, the last release date and, once we have a month of history, downloads over the last 30 days. Ratings are only called a win above 50 reviews each, because a handful of five-star reviews is not evidence. Nothing is weighted into an overall score, no measure is worth more than another, and neither Omnisend nor Brevo for WooCommerce can pay to appear here: the pair exists only because both plugins reached the SMS Plugins top 10. Full methodology.
Omnisend vs Brevo for WooCommerce: common questions
Is Omnisend better than Brevo for WooCommerce?
Omnisend leads on all 5 measures we track. Neither is better at everything, and the answer depends on which measure you weigh. Omnisend ranks higher on WordPress.org: #5 against #10 in SMS Plugins.
Which has more users, Omnisend or Brevo for WooCommerce?
Omnisend ranks higher on WordPress.org: #5 against #10 in SMS Plugins.
Which is rated higher, Omnisend or Brevo for WooCommerce?
Omnisend has more users: 40,000+ active installs against 30,000+.
Are Omnisend and Brevo for WooCommerce free?
Both are free to install from WordPress.org. Omnisend may also sell a paid version or add-ons. Brevo for WooCommerce may also sell a paid version or add-ons.
Alternatives to Omnisend and Brevo for WooCommerce
Plugins that score close to both in the same WordPress.org rankings and tags.
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Texty
8,000+ installs · 5.0 from 2 reviews
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افزونه پیامک ووکامرس Persian WooCommerce SMS
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TextMe SMS
600+ installs · 4.0 from 4 reviews
-
Notification Master
1,000+ installs · 5.0 from 4 reviews
-
BulkGate SMS Plugin for WooCommerce
1,000+ installs · 4.1 from 12 reviews
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What moved this week
One email a week, built from the same daily snapshots these rankings come from: the plugins that climbed, what launched, and one ranking worth a look.