UTM Manager — WordPress Analytics Plugin
UTM Manager – UTM Tracking, Lead Attribution & Campaign Analytics
by BeautifulPlugins · WordPress.org page · Website
UTM Manager has 100+ active installs on WordPress.org and 3,335 downloads all time. We have tracked it since September 4, 2026; download trends appear after 30 days of data. The last update was on August 20, 2026, tested up to WordPress 7.1.
UTM Manager at a glance
Is UTM Manager well maintained?
Features
The feature list from the plugin's own readme on WordPress.org, trimmed to the essentials.
- 📈 Track Campaign Performance – Know exactly which campaigns drive traffic and conversions
- 🎯 Understand Lead Sources – See where your leads come from with complete attribution
- 💰 Optimize Marketing ROI – Focus budget on channels that deliver results
- ⏱️ Save Time – Automatic tracking eliminates manual data entry
- 📋 Export & Analyze – Download lead data for advanced analysis in spreadsheets
- 🏠 Keep Data In-House – No third-party dashboards, external accounts, or monthly fees
- 🔧 Developer Friendly – Clean code with filters and hooks for customization
Details
Track UTM parameters, capture leads with first & last-touch attribution, and analyze marketing campaign performance in your WordPress dashboard.
The full description, screenshots and every review live on the WordPress.org page.
Rankings UTM Manager competes in
Tags
- analytics
- campaign tracking
- lead tracking
- marketing
- UTM
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- Version
- 2.0.2
- Last updated
- Aug 20, 2026
- First published
- Jul 24, 2024
- Requires WordPress
- 5.3
- Tested up to
- 7.1
- Requires PHP
- 7.4
- Pricing
- Free on WordPress.org
UTM Manager FAQ
What does UTM Manager do?
According to its WordPress.org readme, UTM Manager offers 📈 Track Campaign Performance – Know exactly which campaigns drive traffic and conversions, 🎯 Understand Lead Sources – See where your leads come from with complete attribution, 💰 Optimize Marketing ROI – Focus budget on channels that deliver results, ⏱️ Save Time – Automatic tracking eliminates manual data entry and 📋 Export & Analyze – Download lead data for advanced analysis in spreadsheets.
How many active installs does UTM Manager have?
WordPress.org reports 100+ active installs for UTM Manager as of September 7, 2026.
Is UTM Manager still maintained?
Yes. The last release was on August 20, 2026 and it is tested up to WordPress 7.1.
Is UTM Manager free?
UTM Manager is free to install from WordPress.org. Many plugins also sell a paid version or add-ons.