Ad Invalid Click Protector vs Advanced Ads (September 2026)
Updated September 7, 2026 · Data from WordPress.org, refreshed daily · How this works
Both rank in the WordPress.org Ad Management Plugins top 10: Ad Invalid Click Protector at #8 and Advanced Ads at #3. Advanced Ads leads on all 5 measures we track. Every number below comes straight from WordPress.org and is refreshed every day.
Ad Invalid Click Protector
Ad Invalid Click Protector (AICP)
One plugin to save your AdSense account from Click Bombings and Invalid Click Activities
Advanced Ads
Advanced Ads – Ad Manager & AdSense
The only complete toolkit for all ad types. Grow your revenue with AdSense, Amazon—or any affiliate network. Get pinpoint targeting and best support!
Who leads on what
Advanced Ads leads on all 5 measures we track.
Advanced Ads ranks higher on WordPress.org: #3 against #8 in Ad Management Plugins.
Advanced Ads has more users: 100,000+ active installs against 10,000+.
Advanced Ads is rated higher: 4.9 out of 5 from 1,462 reviews, against 4.7 from 62 reviews.
Advanced Ads has more reviews behind its score: 1,462 against 62.
Advanced Ads was updated more recently, on August 3, 2026; Ad Invalid Click Protector on July 20, 2026.
Which one to pick
Each plugin is the better answer for the measure it actually leads on. Nothing here is a recommendation we invented.
Ad Invalid Click Protector
Ad Invalid Click Protector does not lead on any measure we track, so pick it only for something these numbers cannot show, such as a feature you need.
Advanced Ads
Pick Advanced Ads if you go by where WordPress.org itself puts them, you want the plugin more sites already run, the review score matters most to you, you want the score backed by more reviews or you want the one shipping releases most recently.
Ad Invalid Click Protector vs Advanced Ads side by side
| Ad Invalid Click Protector | Advanced Ads | |
|---|---|---|
| Ad Management Plugins ranking | #8 | #3 |
| Rating | 4.7 | 4.9 |
| Reviews | 62 | 1,462 |
| Active installs | 10,000+ | 100,000+ |
| Total downloads | 303,084 | 11,552,298 |
| Downloads, last 30 days | – | – |
| Last updated | Jul 20, 2026 | Aug 3, 2026 |
| First published | Nov 16, 2016 | Jun 23, 2014 |
| Tested up to WordPress | 7.0.4 | 7.0.4 |
| Requires PHP | 7.4 | 7.4 |
| Pricing | Free on WordPress.org | Free on WordPress.org |
30-day download figures appear after both plugins have 30 days of tracking.
Ad Invalid Click Protector ratings
Advanced Ads ratings
How we compare these two
Every figure here is pulled from the WordPress.org plugin API every day at 03:00 UTC, for both plugins in the same run, so the two are always read on the same day. We compare only what the directory reports: active installs, the rating and how many reviews stand behind it, the last release date and, once we have a month of history, downloads over the last 30 days. Ratings are only called a win above 50 reviews each, because a handful of five-star reviews is not evidence. Nothing is weighted into an overall score, no measure is worth more than another, and neither Ad Invalid Click Protector nor Advanced Ads can pay to appear here: the pair exists only because both plugins reached the Ad Management Plugins top 10. Full methodology.
Ad Invalid Click Protector vs Advanced Ads: common questions
Is Ad Invalid Click Protector better than Advanced Ads?
Advanced Ads leads on all 5 measures we track. Neither is better at everything, and the answer depends on which measure you weigh. Advanced Ads ranks higher on WordPress.org: #3 against #8 in Ad Management Plugins.
Which has more users, Ad Invalid Click Protector or Advanced Ads?
Advanced Ads ranks higher on WordPress.org: #3 against #8 in Ad Management Plugins.
Which is rated higher, Ad Invalid Click Protector or Advanced Ads?
Advanced Ads has more users: 100,000+ active installs against 10,000+.
Are Ad Invalid Click Protector and Advanced Ads free?
Both are free to install from WordPress.org. Ad Invalid Click Protector may also sell a paid version or add-ons. Advanced Ads may also sell a paid version or add-ons.
Alternatives to Ad Invalid Click Protector and Advanced Ads
Plugins that score close to both in the same WordPress.org rankings and tags.
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Ad Inserter
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Quick Adsense
20,000+ installs · 3.9 from 74 reviews
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Site Kit by Google
5 million+ installs · 4.2 from 1,009 reviews
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