FireBox vs Icegram Engage (October 2026)
Updated October 23, 2026 · Data from WordPress.org, refreshed daily · How this works
Both rank in the WordPress.org Lead Generation Plugins top 10: FireBox at #12 and Icegram Engage at #1. Icegram Engage leads on 5 of the 6 measures we track. Every number below comes straight from WordPress.org and is refreshed every day.
FireBox
FireBox – WooCommerce Popup Builder, Exit Intent Popup, Email Optin & Cart Abandonment
Newsletter optins, discount coupon popups, sticky bars and lightbox modals that capture leads and recover abandoned WooCommerce carts.
Icegram Engage
Icegram Engage – Popups, Optins, CTAs & Lead Generation
Create high-converting popups, email optins, and CTAs in minutes. Capture leads, grow your email list, and convert visitors into customers—without cod …
Who leads on what
Icegram Engage leads on 5 of the 6 measures we track.
Icegram Engage ranks higher on WordPress.org: #1 against #12 in Lead Generation Plugins.
Icegram Engage has more users: 10,000+ active installs against 6,000+.
FireBox is rated higher: 4.8 out of 5 from 76 reviews, against 4.7 from 370 reviews.
Icegram Engage has more reviews behind its score: 370 against 76.
Icegram Engage was updated more recently, on October 5, 2026; FireBox on October 2, 2026.
Icegram Engage was downloaded more in the last 30 days: 19,377 times against 5,444.
Which one to pick
Each plugin is the better answer for the measure it actually leads on. Nothing here is a recommendation we invented.
FireBox
Pick FireBox if the review score matters most to you.
Icegram Engage
Pick Icegram Engage if you go by where WordPress.org itself puts them, you want the plugin more sites already run, you want the score backed by more reviews, you want the one shipping releases most recently or you want the one being installed faster right now.
FireBox vs Icegram Engage side by side
| FireBox | Icegram Engage | |
|---|---|---|
| Lead Generation Plugins ranking | #12 | #1 |
| Rating | 4.8 | 4.7 |
| Reviews | 76 | 370 |
| Active installs | 6,000+ | 10,000+ |
| Total downloads | 225,550 | 2,575,011 |
| Downloads, last 30 days | 5,444 | 19,377 |
| Last updated | Oct 2, 2026 | Oct 5, 2026 |
| First published | Feb 25, 2021 | Jun 9, 2014 |
| Tested up to WordPress | 7.1.3 | 7.1.3 |
| Requires PHP | 7.0 | 7.1 |
| Pricing | Free + paid version | Free on WordPress.org |
Downloads per day, last 48 days
FireBox ratings
Icegram Engage ratings
How we compare these two
Every figure here is pulled from the WordPress.org plugin API every day at 03:00 UTC, for both plugins in the same run, so the two are always read on the same day. We compare only what the directory reports: active installs, the rating and how many reviews stand behind it, the last release date and, once we have a month of history, downloads over the last 30 days. Ratings are only called a win above 50 reviews each, because a handful of five-star reviews is not evidence. Nothing is weighted into an overall score, no measure is worth more than another, and neither FireBox nor Icegram Engage can pay to appear here: the pair exists only because both plugins reached the Lead Generation Plugins top 10. Full methodology.
FireBox vs Icegram Engage: common questions
Is FireBox better than Icegram Engage?
Icegram Engage leads on 5 of the 6 measures we track. Neither is better at everything, and the answer depends on which measure you weigh. Icegram Engage ranks higher on WordPress.org: #1 against #12 in Lead Generation Plugins.
Which has more users, FireBox or Icegram Engage?
Icegram Engage ranks higher on WordPress.org: #1 against #12 in Lead Generation Plugins.
Which is rated higher, FireBox or Icegram Engage?
Icegram Engage has more users: 10,000+ active installs against 6,000+.
Are FireBox and Icegram Engage free?
Both are free to install from WordPress.org. FireBox is listed as commercial, so a paid version or add-ons exist. Icegram Engage may also sell a paid version or add-ons.
Alternatives to FireBox and Icegram Engage
Plugins that score close to both in the same WordPress.org rankings and tags.
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