Opt-Out for Google Analytics — WordPress Analytics Plugin
Opt-Out for Google Analytics (DSGVO / GDPR)
by Schweizer Solutions GmbH · WordPress.org page · Website
Opt-Out for Google Analytics has 3,000+ active installs on WordPress.org and 104,882 downloads all time. We have tracked it since September 4, 2026; download trends appear after 30 days of data. The last update was on June 6, 2025, tested up to WordPress 6.8.8.
Opt-Out for Google Analytics at a glance
Is Opt-Out for Google Analytics well maintained?
Features
The feature list from the plugin's own readme on WordPress.org, trimmed to the essentials.
- Support for Google Analytics 4 (GA4)
- Full integration of the new WordPress DSGVO / GDPR features
- Weekly check whether the settings are still data protection compliant!
- Compatible with Google Tag Manager
- NO other plugin needed to use the Google Analytics code on the website. This can be integrated directly by this plugin
- Site visitors can deactivate the Google Analytics tracking for themselves and also activate it again afterward
- Link text for the activation and deactivation link can be changed individually
- A popup can be set up, which appears after clicking the link
- The UA-Code or GA4-Code can be entered manually or read out automatically by a Google Analytics tracking plugin (see compatible plugins)
- HTML5 Local Storage Fallback: If a user deletes his cookies, the opt-out cookie can be restored if the local storage was not additionally deleted by the browser
- WordPress Multisite compatible
- Fully compatible with Gutenberg Editor
Opt-Out for Google Analytics reviews and ratings
6 reviews on WordPress.org, with the most recent ones as their authors posted them.
6 reviews
- 5★
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5
- 4★
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- 3★
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- 2★
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- 1★
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Simple 2 use, easy install, PHP8-compatible
I've search a long time for such a plugin and found this diamond. :) It meets all my expectations because it's eays to install and understand, needs no maintance, is light wight, compatibel to PHP 8 and always up to date to the latest WP Version. Thx guys & keep up this remarkable work.
The-Dude -
Mega ad banner in the whole admin area
Well deserved review for implementing a mega advertising banner which appears in the whole admin area, no matter if you are on the plugin settings page or not. I hope this ad pays off.
flowdee -
Thx for that nice plugin!
Thx for that nice plugin, only feature I miss is the multipliable language support e.g. with WPML. At the moment you can only setup one language which will be shown over all private policy pages.
wittich -
Working fine, but needs correct PHP version
First, after install entire site was not reachable anymore :-( It needs a php version change in htaccess, then it works.
selma123 -
Must have plugin
If you live in the EU and run a website there is no way you can ignore this plugin.
michael.oeser -
Easy to use!
Easy to use. Works fine with Google Analytics Dashboard für WP. Perfect for people who don't know much about programming.
tobit83
Opt-Out for Google Analytics alternatives
Plugins that solve the same problem, ranked by how closely they overlap with Opt-Out for Google Analytics.
-
CAOS 10,000+ installs · 4.9 -
Tracking and Consent Manager 3,000+ installs · 5.0 -
Matomo Analytics 100,000+ installs · 4.6 -
Shariff Wrapper 30,000+ installs · 4.9
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WP DSGVO Tools 10,000+ installs · 4.0
Details
Allows the user to opt-out of Google Analytics tracking. DSGVO / GDPR.
The full description, screenshots and every review live on the WordPress.org page.
Rankings Opt-Out for Google Analytics competes in
Tags
- analytics
- dsgvo
- GDPR
- google analytics
- opt-out
- Version
- 2.4
- Last updated
- Jun 6, 2025
- First published
- Apr 13, 2016
- Requires WordPress
- 3.5
- Tested up to
- 6.8.8
- Requires PHP
- 7.0
- Pricing
- Free on WordPress.org
Opt-Out for Google Analytics FAQ
What does Opt-Out for Google Analytics do?
According to its WordPress.org readme, Opt-Out for Google Analytics offers Support for Google Analytics 4 (GA4), Full integration of the new WordPress DSGVO / GDPR features, Weekly check whether the settings are still data protection compliant!, Compatible with Google Tag Manager and NO other plugin needed to use the Google Analytics code on the website. This can be integrated directly by this plugin.
How many active installs does Opt-Out for Google Analytics have?
WordPress.org reports 3,000+ active installs for Opt-Out for Google Analytics as of September 7, 2026.
Is Opt-Out for Google Analytics still maintained?
The last release was on June 6, 2025, more than a year ago. WordPress.org shows a warning on plugins that go this long without an update.
Does Opt-Out for Google Analytics have good support?
On the WordPress.org forum, 0 of 1 recent support threads for Opt-Out for Google Analytics are marked resolved. That is the developer's free support; a paid version usually comes with its own channel.
Is Opt-Out for Google Analytics free?
Opt-Out for Google Analytics is free to install from WordPress.org. Many plugins also sell a paid version or add-ons.