GA Google Analytics vs ExactMetrics (October 2026)
Updated October 22, 2026 · Data from WordPress.org, refreshed daily · How this works
Both rank in the WordPress.org Analytics Plugins top 10: GA Google Analytics at #4 and ExactMetrics at #7. They split the 6 measures we track, so the choice comes down to which one you weigh most. Every number below comes straight from WordPress.org and is refreshed every day.
GA Google Analytics
GA Google Analytics – Connect Google Analytics to WordPress
Adds Google Analytics tracking code to your WordPress site. Supports many tracking features.
ExactMetrics
ExactMetrics – Google Analytics Dashboard for WordPress (Website Stats Plugin)
Connects Google Analytics with your WordPress site. Displays stats to help you understand your users and site content on a whole new level!
Who leads on what
They split the 6 measures we track, so the choice comes down to which one you weigh most.
GA Google Analytics ranks higher on WordPress.org: #4 against #7 in Analytics Plugins.
GA Google Analytics has more users: 400,000+ active installs against 200,000+.
GA Google Analytics is rated higher: 4.9 out of 5 from 158 reviews, against 2.5 from 1,546 reviews.
ExactMetrics has more reviews behind its score: 1,546 against 158.
ExactMetrics was updated more recently, on September 16, 2026; GA Google Analytics on August 10, 2026.
ExactMetrics was downloaded more in the last 30 days: 82,830 times against 38,838.
Which one to pick
Each plugin is the better answer for the measure it actually leads on. Nothing here is a recommendation we invented.
GA Google Analytics
Pick GA Google Analytics if you go by where WordPress.org itself puts them, you want the plugin more sites already run or the review score matters most to you.
ExactMetrics
Pick ExactMetrics if you want the score backed by more reviews, you want the one shipping releases most recently or you want the one being installed faster right now.
GA Google Analytics vs ExactMetrics side by side
| GA Google Analytics | ExactMetrics | |
|---|---|---|
| Analytics Plugins ranking | #4 | #7 |
| Rating | 4.9 | 2.5 |
| Reviews | 158 | 1,546 |
| Active installs | 400,000+ | 200,000+ |
| Total downloads | 10,407,351 | 52,787,964 |
| Downloads, last 30 days | 38,838 | 82,830 |
| Last updated | Aug 10, 2026 | Sep 16, 2026 |
| First published | Nov 13, 2012 | Mar 12, 2013 |
| Tested up to WordPress | 7.1.3 | 7.1.3 |
| Requires PHP | 5.6.20 | 7.2 |
| Pricing | Free on WordPress.org | Free on WordPress.org |
Downloads per day, last 48 days
GA Google Analytics ratings
ExactMetrics ratings
How we compare these two
Every figure here is pulled from the WordPress.org plugin API every day at 03:00 UTC, for both plugins in the same run, so the two are always read on the same day. We compare only what the directory reports: active installs, the rating and how many reviews stand behind it, the last release date and, once we have a month of history, downloads over the last 30 days. Ratings are only called a win above 50 reviews each, because a handful of five-star reviews is not evidence. Nothing is weighted into an overall score, no measure is worth more than another, and neither GA Google Analytics nor ExactMetrics can pay to appear here: the pair exists only because both plugins reached the Analytics Plugins top 10. Full methodology.
GA Google Analytics vs ExactMetrics: common questions
Is GA Google Analytics better than ExactMetrics?
They split the 6 measures we track, so the choice comes down to which one you weigh most. Neither is better at everything, and the answer depends on which measure you weigh. GA Google Analytics ranks higher on WordPress.org: #4 against #7 in Analytics Plugins.
Which has more users, GA Google Analytics or ExactMetrics?
GA Google Analytics ranks higher on WordPress.org: #4 against #7 in Analytics Plugins.
Which is rated higher, GA Google Analytics or ExactMetrics?
GA Google Analytics has more users: 400,000+ active installs against 200,000+.
Are GA Google Analytics and ExactMetrics free?
Both are free to install from WordPress.org. GA Google Analytics may also sell a paid version or add-ons. ExactMetrics may also sell a paid version or add-ons.
Alternatives to GA Google Analytics and ExactMetrics
Plugins that score close to both in the same WordPress.org rankings and tags.
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MonsterInsights 2 million+ installs · 4.5 from 3,156 reviews
-
Independent Analytics 100,000+ installs · 4.8 from 166 reviews
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Burst Statistics
200,000+ installs · 4.9 from 186 reviews
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Koko Analytics 60,000+ installs · 5.0 from 244 reviews
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Google Analytics for WooCommerce
100,000+ installs · 2.8 from 119 reviews
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What moved this week
One email a week, built from the same daily snapshots these rankings come from: the plugins that climbed, what launched, and one ranking worth a look.