Popup Builder vs Popup Maker (September 2026)
Updated September 7, 2026 · Data from WordPress.org, refreshed daily · How this works
Both rank in the WordPress.org Popup Plugins top 10: Popup Builder at #3 and Popup Maker at #1. Popup Maker leads on all 5 measures we track. Every number below comes straight from WordPress.org and is refreshed every day.
Popup Builder
Popup Builder – Create highly converting, mobile friendly marketing popups.
Increase Sales, Lead Generation, Conversion rates and receive good Call to Action rates with smart WordPress popup plugin.
Popup Maker
Popup Maker – Boost Sales, Conversions, Optins, Subscribers with the Ultimate WP Popup Builder
Want to boost sales & marketing efforts? Use your favorite forms & builder. Unlimited popups & impressions, keep your data, no monthly subscription.
Who leads on what
Popup Maker leads on all 5 measures we track.
Popup Maker ranks higher on WordPress.org: #1 against #3 in Popup Plugins.
Popup Maker has more users: 700,000+ active installs against 200,000+.
Popup Maker is rated higher: 4.9 out of 5 from 4,505 reviews, against 4.7 from 2,213 reviews.
Popup Maker has more reviews behind its score: 4,505 against 2,213.
Popup Maker was updated more recently, on August 15, 2026; Popup Builder on July 18, 2026.
Which one to pick
Each plugin is the better answer for the measure it actually leads on. Nothing here is a recommendation we invented.
Popup Builder
Popup Builder does not lead on any measure we track, so pick it only for something these numbers cannot show, such as a feature you need.
Popup Maker
Pick Popup Maker if you go by where WordPress.org itself puts them, you want the plugin more sites already run, the review score matters most to you, you want the score backed by more reviews or you want the one shipping releases most recently.
Popup Builder vs Popup Maker side by side
| Popup Builder | Popup Maker | |
|---|---|---|
| Popup Plugins ranking | #3 | #1 |
| Rating | 4.7 | 4.9 |
| Reviews | 2,213 | 4,505 |
| Active installs | 200,000+ | 700,000+ |
| Total downloads | 12,161,751 | 21,036,377 |
| Downloads, last 30 days | – | – |
| Last updated | Jul 18, 2026 | Aug 15, 2026 |
| First published | May 30, 2015 | Nov 17, 2014 |
| Tested up to WordPress | 7.0.4 | 7.0.4 |
| Requires PHP | 5.3.3 | 7.4 |
| Pricing | Free on WordPress.org | Free + paid version |
30-day download figures appear after both plugins have 30 days of tracking.
Popup Builder ratings
Popup Maker ratings
How we compare these two
Every figure here is pulled from the WordPress.org plugin API every day at 03:00 UTC, for both plugins in the same run, so the two are always read on the same day. We compare only what the directory reports: active installs, the rating and how many reviews stand behind it, the last release date and, once we have a month of history, downloads over the last 30 days. Ratings are only called a win above 50 reviews each, because a handful of five-star reviews is not evidence. Nothing is weighted into an overall score, no measure is worth more than another, and neither Popup Builder nor Popup Maker can pay to appear here: the pair exists only because both plugins reached the Popup Plugins top 10. Full methodology.
Popup Builder vs Popup Maker: common questions
Is Popup Builder better than Popup Maker?
Popup Maker leads on all 5 measures we track. Neither is better at everything, and the answer depends on which measure you weigh. Popup Maker ranks higher on WordPress.org: #1 against #3 in Popup Plugins.
Which has more users, Popup Builder or Popup Maker?
Popup Maker ranks higher on WordPress.org: #1 against #3 in Popup Plugins.
Which is rated higher, Popup Builder or Popup Maker?
Popup Maker has more users: 700,000+ active installs against 200,000+.
Are Popup Builder and Popup Maker free?
Both are free to install from WordPress.org. Popup Builder may also sell a paid version or add-ons. Popup Maker is listed as commercial, so a paid version or add-ons exist.
Alternatives to Popup Builder and Popup Maker
Plugins that score close to both in the same WordPress.org rankings and tags.
-
OptinMonster
1 million+ installs · 4.3 from 816 reviews
-
Popup builder with Gamification, Multi-Step Popups, Page-Level Targeting, and WooCommerce Triggers
70,000+ installs · 5.0 from 7 reviews
-
Hustle
90,000+ installs · 4.4 from 859 reviews
-
Brave
20,000+ installs · 4.8 from 209 reviews
-
Poptin
20,000+ installs · 4.9 from 695 reviews
More Popup Plugins comparisons
- Popup Box vs Popup Builder
- Popup Box vs Popup Maker
- Brave vs Popup Builder
- Brave vs Popup Maker
- Depicter vs Popup Builder
- Depicter vs Popup Maker
- OptinMonster vs Popup Builder
- OptinMonster vs Popup Maker
- Poptin vs Popup Builder
- Poptin vs Popup Maker
- Popup builder with Gamification, Multi-Step Popups, Page-Level Targeting, and WooCommerce Triggers vs Popup Maker
- Popup Builder vs Popup builder with Gamification, Multi-Step Popups, Page-Level Targeting, and WooCommerce Triggers
Weekly · free
What moved this week
One email a week, built from the same daily snapshots these rankings come from: the plugins that climbed, what launched, and one ranking worth a look.