Simple Newsletter vs Poptin (September 2026)
Updated September 7, 2026 · Data from WordPress.org, refreshed daily · How this works
Both rank in the WordPress.org Newsletter Plugins top 10: Simple Newsletter at #9 and Poptin at #8. Poptin leads on all 5 measures we track. Every number below comes straight from WordPress.org and is refreshed every day.
Simple Newsletter
Simple Newsletter Plugin – Noptin
A fast, GDPR-compliant newsletter plugin. Collect newsletter subscribers, let users subscribe to new post notifications, and send newsletters. ★★★★★
Poptin
Poptin – Email Marketing Automation, Newsletter & Exit Pop Ups, Email Popups
Free email automation, email campaigns, exit intent popup builder, gamified popups with spin the wheel, contact forms & smart pop ups. 🎉
Who leads on what
Poptin leads on all 5 measures we track.
Poptin ranks higher on WordPress.org: #8 against #9 in Newsletter Plugins.
Poptin has more users: 20,000+ active installs against 10,000+.
Poptin is rated higher: 4.9 out of 5 from 695 reviews, against 4.5 from 118 reviews.
Poptin has more reviews behind its score: 695 against 118.
Poptin was updated more recently, on September 2, 2026; Simple Newsletter on August 20, 2026.
Which one to pick
Each plugin is the better answer for the measure it actually leads on. Nothing here is a recommendation we invented.
Simple Newsletter
Simple Newsletter does not lead on any measure we track, so pick it only for something these numbers cannot show, such as a feature you need.
Poptin
Pick Poptin if you go by where WordPress.org itself puts them, you want the plugin more sites already run, the review score matters most to you, you want the score backed by more reviews or you want the one shipping releases most recently.
Simple Newsletter vs Poptin side by side
| Simple Newsletter | Poptin | |
|---|---|---|
| Newsletter Plugins ranking | #9 | #8 |
| Rating | 4.5 | 4.9 |
| Reviews | 118 | 695 |
| Active installs | 10,000+ | 20,000+ |
| Total downloads | 681,846 | 547,928 |
| Downloads, last 30 days | – | – |
| Last updated | Aug 20, 2026 | Sep 2, 2026 |
| First published | Mar 6, 2019 | Aug 20, 2017 |
| Tested up to WordPress | 7.1 | 7.1 |
| Requires PHP | 7.4 | – |
| Pricing | Free on WordPress.org | Free on WordPress.org |
30-day download figures appear after both plugins have 30 days of tracking.
Simple Newsletter ratings
Poptin ratings
How we compare these two
Every figure here is pulled from the WordPress.org plugin API every day at 03:00 UTC, for both plugins in the same run, so the two are always read on the same day. We compare only what the directory reports: active installs, the rating and how many reviews stand behind it, the last release date and, once we have a month of history, downloads over the last 30 days. Ratings are only called a win above 50 reviews each, because a handful of five-star reviews is not evidence. Nothing is weighted into an overall score, no measure is worth more than another, and neither Simple Newsletter nor Poptin can pay to appear here: the pair exists only because both plugins reached the Newsletter Plugins top 10. Full methodology.
Simple Newsletter vs Poptin: common questions
Is Simple Newsletter better than Poptin?
Poptin leads on all 5 measures we track. Neither is better at everything, and the answer depends on which measure you weigh. Poptin ranks higher on WordPress.org: #8 against #9 in Newsletter Plugins.
Which has more users, Simple Newsletter or Poptin?
Poptin ranks higher on WordPress.org: #8 against #9 in Newsletter Plugins.
Which is rated higher, Simple Newsletter or Poptin?
Poptin has more users: 20,000+ active installs against 10,000+.
Are Simple Newsletter and Poptin free?
Both are free to install from WordPress.org. Simple Newsletter may also sell a paid version or add-ons. Poptin may also sell a paid version or add-ons.
Alternatives to Simple Newsletter and Poptin
Plugins that score close to both in the same WordPress.org rankings and tags.
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