OptinMonster vs ProfilePress (October 2026)
Updated October 22, 2026 · Data from WordPress.org, refreshed daily · How this works
Both rank in the WordPress.org Ecommerce Plugins top 10: OptinMonster at #7 and ProfilePress at #5. They split the 6 measures we track, so the choice comes down to which one you weigh most. Every number below comes straight from WordPress.org and is refreshed every day.
OptinMonster
Popup Builder & Popup Maker for WordPress – OptinMonster Email Marketing and Lead Generation
🤩 Make popups & optin forms to get more email newsletter subscribers, leads, and sales - #1 most popular popup builder plugin! 🚀
ProfilePress
Paid Membership Plugin, Ecommerce, User Registration Form, Login Form, User Profile & Restrict Content – ProfilePress
Setup paid membership, accept payment, sell subscription & digital product, paywall, create login & registration form, user profile & member directory
Who leads on what
They split the 6 measures we track, so the choice comes down to which one you weigh most.
ProfilePress ranks higher on WordPress.org: #5 against #7 in Ecommerce Plugins.
OptinMonster has more users: 1 million+ active installs against 100,000+.
OptinMonster is rated higher: 4.3 out of 5 from 821 reviews, against 3.1 from 938 reviews.
ProfilePress has more reviews behind its score: 938 against 821.
ProfilePress was updated more recently, on October 15, 2026; OptinMonster on August 14, 2026.
OptinMonster was downloaded more in the last 30 days: 207,730 times against 142,321.
Which one to pick
Each plugin is the better answer for the measure it actually leads on. Nothing here is a recommendation we invented.
OptinMonster
Pick OptinMonster if you want the plugin more sites already run, the review score matters most to you or you want the one being installed faster right now.
ProfilePress
Pick ProfilePress if you go by where WordPress.org itself puts them, you want the score backed by more reviews or you want the one shipping releases most recently.
OptinMonster vs ProfilePress side by side
| OptinMonster | ProfilePress | |
|---|---|---|
| Ecommerce Plugins ranking | #7 | #5 |
| Rating | 4.3 | 3.1 |
| Reviews | 821 | 938 |
| Active installs | 1 million+ | 100,000+ |
| Total downloads | 134,765,465 | 15,666,932 |
| Downloads, last 30 days | 207,730 | 142,321 |
| Last updated | Aug 14, 2026 | Oct 15, 2026 |
| First published | Apr 26, 2015 | Jan 14, 2013 |
| Tested up to WordPress | 7.0.7 | 7.1.3 |
| Requires PHP | 7.4 | 7.4 |
| Pricing | Free on WordPress.org | Free + paid version |
Downloads per day, last 48 days
OptinMonster ratings
ProfilePress ratings
How we compare these two
Every figure here is pulled from the WordPress.org plugin API every day at 03:00 UTC, for both plugins in the same run, so the two are always read on the same day. We compare only what the directory reports: active installs, the rating and how many reviews stand behind it, the last release date and, once we have a month of history, downloads over the last 30 days. Ratings are only called a win above 50 reviews each, because a handful of five-star reviews is not evidence. Nothing is weighted into an overall score, no measure is worth more than another, and neither OptinMonster nor ProfilePress can pay to appear here: the pair exists only because both plugins reached the Ecommerce Plugins top 10. Full methodology.
OptinMonster vs ProfilePress: common questions
Is OptinMonster better than ProfilePress?
They split the 6 measures we track, so the choice comes down to which one you weigh most. Neither is better at everything, and the answer depends on which measure you weigh. ProfilePress ranks higher on WordPress.org: #5 against #7 in Ecommerce Plugins.
Which has more users, OptinMonster or ProfilePress?
ProfilePress ranks higher on WordPress.org: #5 against #7 in Ecommerce Plugins.
Which is rated higher, OptinMonster or ProfilePress?
OptinMonster has more users: 1 million+ active installs against 100,000+.
Are OptinMonster and ProfilePress free?
Both are free to install from WordPress.org. OptinMonster may also sell a paid version or add-ons. ProfilePress is listed as commercial, so a paid version or add-ons exist.
Alternatives to OptinMonster and ProfilePress
Plugins that score close to both in the same WordPress.org rankings and tags.
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Weekly · free
What moved this week
One email a week, built from the same daily snapshots these rankings come from: the plugins that climbed, what launched, and one ranking worth a look.