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#6 in Automation Plugins

Mailchimp for WooCommerce — WordPress Automation Plugin

by Mailchimp · WordPress.org page · Website

v6.2 Tested up to WP 7.0.4 PHP 7.4+

Mailchimp for WooCommerce has 200,000+ active installs on WordPress.org and 24,007,369 downloads all time. We have tracked it since September 4, 2026; download trends appear after 30 days of data. The last update was on August 7, 2026, tested up to WordPress 7.0.4.

Mailchimp for WooCommerce at a glance

Active installs
200,000+
Total downloads
24,007,369
Downloads, last 30 days
–
available after 30 days of tracking
30-day growth
–
tracking since September 4, 2026

Is Mailchimp for WooCommerce well maintained?

Support threads resolved
3 of 4
recent threads on the WordPress.org support forum
WordPress compatibility
Behind
tested up to WordPress 7.0.4, not yet with the current 7.1
One-star reviews
22%
157 of 725 reviews on WordPress.org

Features

The feature list from the plugin's own readme on WordPress.org, trimmed to the essentials.

  • Sync to your Audience in Mailchimp with purchase data
  • Sync new subscribers to your Audience when they create an account and opt-in
  • Set up marketing automations to remind customers about items they left in their cart or viewed on your site, win back lapsed customers, and follow up…
  • Showcase product recommendations
  • Track and segment customers based on purchase history and purchase frequency
  • View detailed data on your marketing performance in your Mailchimp Dashboard
  • Find new customers, connect with current ones, and drive them all to your website with Facebook and Instagram ads. Then, set up Google remarketing ads to turn…
  • Automatically embed a pop-up form that converts your website visitors to subscribers
  • Add discount codes created in WooCommerce to your emails and automations with a Promo Code content block
  • Create beautiful landing pages that make it easy to highlight your products, promote a sale or giveaway, and grow your audience
  • This plugin is WPML compatible

Mailchimp for WooCommerce reviews and ratings

725 reviews on WordPress.org, with the most recent ones as their authors posted them.

All reviews
4.0 out of 5

725 reviews

5★
504
4★
25
3★
16
2★
23
1★
157

  • doesn't work and support can't fix it

    Doesn't work (ie the subscribe on check out doesn't actually add people to my mailchimp audience even if customer has the box ticked) and mailchimp support doesn't seem to be able to help. Seems mailchimp is just having a total meltdown on mutliple fronts.... their file upload system doesn't work, their book an expert booking form doesn't work... I really hope they course correct. they used to be a good company...

    alexjust

  • Not good value for money

    From 500 to 250 Contacts. Deinstallation. No way.

    uvve

  • constant banner error

    I have a banner in my admin pages stating I'm not connected to a Mailchimp account. Yet when I click the link, takes me right to my dashbaord.

    batman36

  • Faulty logic, and bad support by MC

    As another have already reviewed: this plugin has logic that non-subscribes already subscribing customers if they do not check the "Subscribe"-form each and every time they make a purchase. As such this plugin actively removes the best customers which is the opposite of what one wishes of Mailchimp. I've added a comment on this behaviour on the forum here on a thread with similiar problems, but that comment was not replied to, then deleted. I've also been in contact with Mailchimp support which is perhaps the most non-helpful support I can remember to ever have received, with a new support agent for each reply where they ask questions already answered. For now I've found a third party option to connect to Mailchimp, but I will also look at migrating to another service when possible.

    orjan.steffensen

  • Long-Time User Disappointed by Bugs and Poor Support

    I've been a Mailchimp user since 2013, but recent issues with this plugin have made me reconsider. A persistent bug has been causing me to lose subscribers (they turn non-subscribed automagically), which is incredibly frustrating. When I found that someone else had already reported the issue, I added helpful information to the thread. Initially, support thanked me—only for a moderator to later delete my comment and send me a message saying, "If you need support then per the forum guidelines please start your own topic." This felt unnecessarily rude and unhelpful. I couldn’t even find the specific guidelines they referenced, and encouraging users to create duplicate threads seems counterproductive. Combined with other technical quirks and an overall decline in user experience, I’ve decided to switch to Omnisend. Their support is excellent, and their pricing is much more competitive. Thanks for the earlier years, Mailchimp—but the recent experience has been disappointing.

    Ben Andersen

  • not great

    God help you if it doesn't work out of the box or you have a technical question. Support has become awful, compared to when I first signed up

    blocke

Where Mailchimp for WooCommerce ranks on WordPress.org

The rankings we track that Mailchimp for WooCommerce appears in, and how its position changed over 30 days.

Ranking WordPress.org placement Position 30 days
Best Automation Plugins #1 by tag, #35 in search #6 –
Best Ecommerce Plugins #4 by tag, #43 in search #9 –
Best Email Plugins #10 by tag, not in search #36 –
Best Ad Management Plugins #46 in search, not tagged #83 –

Mailchimp for WooCommerce alternatives

Plugins that solve the same problem, ranked by how closely they overlap with Mailchimp for WooCommerce.

All Mailchimp for WooCommerce alternatives

Compare Mailchimp for WooCommerce head to head

Details

Connect your store to your Mailchimp audience to track sales, create targeted emails, send abandoned cart emails, and more.

The full description, screenshots and every review live on the WordPress.org page.

Rankings Mailchimp for WooCommerce competes in

Tags

  • ecommerce
  • email
  • mailchimp
  • Workflows

More from Mailchimp

Version
6.2
Last updated
Aug 7, 2026
First published
Oct 6, 2016
Requires WordPress
6.2
Tested up to
7.0.4
Requires PHP
7.4
Requires plugins
WooCommerce
Pricing
Free on WordPress.org

Mailchimp for WooCommerce FAQ

What does Mailchimp for WooCommerce do?

According to its WordPress.org readme, Mailchimp for WooCommerce offers Sync to your Audience in Mailchimp with purchase data, Sync new subscribers to your Audience when they create an account and opt-in, Set up marketing automations to remind customers about items they left in their cart or viewed on your site, win back lapsed customers, and follow up, Showcase product recommendations and Track and segment customers based on purchase history and purchase frequency.

How many active installs does Mailchimp for WooCommerce have?

WordPress.org reports 200,000+ active installs for Mailchimp for WooCommerce as of September 7, 2026.

Is Mailchimp for WooCommerce still maintained?

Yes. The last release was on August 7, 2026 and it is tested up to WordPress 7.0.4.

Does Mailchimp for WooCommerce have good support?

On the WordPress.org forum, 3 of 4 recent support threads for Mailchimp for WooCommerce are marked resolved. That is the developer's free support; a paid version usually comes with its own channel.

Is Mailchimp for WooCommerce free?

Mailchimp for WooCommerce is free to install from WordPress.org. Many plugins also sell a paid version or add-ons.

Where does Mailchimp for WooCommerce rank among Automation Plugins?

Mailchimp for WooCommerce is #6 in the WordPress.org "automation" ranking as of today.